So a few days ago I was just kinda bouncing around the YouTubes, as one does at times when bored. That day I happened to be looking for some new tunes to post for our “Daily Ditty” and came across a great video of Will Oldham talking about different types of uplifting music.
The video was posted by a channel unknown to me called MyMusicRx. I didn’t think much of the name at the time, but they had some great content and what seemed to be exclusive footage of more than a few artists that I love.
I subscribed and forgot about the channel until they posted this video of My Morning Jacket playing live in a rather intimate setting for such a huge band. Intrigued as to how they were getting big names like Will Oldham, MMJ, and even Frank Black from the seminal indie-rock band, The Pixies, I did a little research.
What I found out was awesome. MyMusicRx is a foundation set up by the Children’s Cancer Association to bring music to kids suffering from long-term or serious illnesses. Not only do they get artists to play exclusive shows and send inspiring messages to these children, but they also have an interactive website that offers a few other nice amenities.